I was my own first customer.
I grew up in central Ohio and I’m raising my family here now. Same roads, same winters, same power bills. Freehold was built for people who own their place and want a straight answer before they make another long-term property decision.
One of you, before I ever sold to you.
This is the part I care about most: I bought it, managed it, and lived with the decision before Freehold ever became a business.
I self-GC’d my own house. I’ve got a pole barn. I drive an electric truck. And when I decided solar made sense for my own place, I managed that project start to finish before I ever sold one.
Freehold started because I went looking for someone who’d do this honestly for the guy who owns his land — and couldn’t find him. So I built the company around that missing conversation.
An array isn’t a gadget and it isn’t a cause. It’s equipment — steel, output, warranties — and it should be discussed plainly at your kitchen table.
The plain versionBefore solar, I spent years building industrial cold-storage and distribution facilities for companies like Kroger and Chick-fil-A — the kind of buildings that live or die on insulation, energy efficiency, backup power, microgrids, and utility-scale solar.
I know this equipment because I’ve specified it, installed it, and stood behind it at a scale most residential installers never touch.
That background shaped how Freehold works. We do not start with a product. We start with the property: the roof, the barn, the land, the utility bill, the EV load, the long-term plans, and whether the system earns its place.
I understand the property-owner mindset because I live it.
Not as a sales persona. As a homeowner, builder, driver, and first customer. That is the mindset Freehold brings into every property review.
I know what it means to own the decisions, tradeoffs, headaches, and final result.
The barn is not decoration. It is useful space, useful roof, and real load.
I understand what EV charging actually does to the electric bill.
I went through the same decision before asking anyone else to consider it.
I build energy-intensive facilities for a living.
I’ve spent years around buildings where energy is not a talking point — it is the operating model. Cold-storage and distribution facilities are judged by performance: insulation, refrigeration, backup power, utility service, controls, demand, and long-term operating cost.
A clear local guide, not a call-center handoff.
As Freehold grows, the goal is not for every conversation to depend on me personally. The goal is for every homeowner to get the same plain, property-first review from someone trained to look at the decision the right way.
Your Freehold account executive helps gather the bill, review the address, understand your usage, and keep the conversation moving clearly.
The conversation starts with the asset: roof, barn, ground, utility bill, EV load, long-term plans, and ownership math. Not a canned pitch.
I built Freehold from my own property decision. That standard stays in the process: plain language, real equipment, local context, and no pretending every house is a fit.
The rate-driver line.
I’ll also be straight with you: I build the kind of large-scale facilities that are driving power demand, and rates, up across this state. This is the other side of that. It’s how a landowner gets a little control back.
The honesty line.
Freehold is not a national call center. It is a local company built around trusted account executives, qualified crews, and a founder-built standard. If it does not make sense for your place, we should say that plainly.
Want Freehold to look at your property the same way I looked at mine?
Send the address and a recent bill. We’ll review the roof, land, usage, and ownership math — then tell you plainly whether it deserves a deeper look.